In the beginning

The story of V started centuries ago, deep in the Amazon with the
original overachievers – the Amazonian Indians. In a single generation,
they went from hunting with spears to building a sophisticated civilisation. What was their secret? The answer lies in a small but potent berry. The guarana berry.

Amazonian Indians discovered that by sucking on guarana berries, it gave them the energy to create the extraordinary. From their spectacular pyramids, to towns linked by highways, the guarana energy boost inspired their ingenuity to rethink everything that came before them.

There’s no better inspiration for a modern-day energy drink. We’ve done our own thinking, and carefully created a unique guarana potion enhanced by caffeine, vitamins and minerals. But in every can and bottle of V is a little bit of this Amazonian spirit. And a spark, a challenge to create the extraordinary.